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Dramatism
Kenneth Burke
SOCIAL INFLUENCE: PUBLIC RHETORIC
Theory Overview 11th Edition
Words are symbolic action, and rhetoric is the search for a scapegoat to take our guilt. Unless we identify with the drama portrayed by a speaker, persuasion won’t occur. The dramatistic pentad of act, scene, agent, agency, and purpose is the critic’s tool for discovering how a speaker builds such identification. (Rhetorical tradition)
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Archived chapters (PDF)
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are available in
Resources by Type.
See list
New to Theory
Resources?
Find out more in this short
video overview (3:01).
Dramatism
Kenneth Burke
SOCIAL INFLUENCE: PUBLIC RHETORIC
Theory Overview 11th Edition
Words are symbolic action, and rhetoric is the search for a scapegoat to take our guilt. Unless we identify with the drama portrayed by a speaker, persuasion won’t occur. The dramatistic pentad of act, scene, agent, agency, and purpose is the critic’s tool for discovering how a speaker builds such identification. (Rhetorical tradition)
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