The screen on this device is not wide enough to display Theory Resources. Try rotating the device to landscape orientation to see if more options become available.
Resources available to all users:
Resources available only to registered instructors who are logged in:
Information for Instructors. Read more
CHANGE TO: View by Type
Resources
by Theory
Instructors can get additional
resources. Read more
Archived chapters (PDF)
from previous editions are
available in Resources by
Type. See list
New to Theory Resources?
Find out more in this
short video overview (3:01).
Agenda-Setting Theory
Maxwell McCombs & Donald Shaw
MASS COMMUNICATION: MEDIA EFFECTS
Theory Overview 10th Edition
The media tell us (1) what to think about, (2) how to think about it, and (3) what issues go together. We especially pay attention to the media agenda when issues are relevant and uncertain. Agendamelding is the social process where we combine multiple agendas to fit our experiences and communities. (Socio-psychological tradition)
CHANGE TO: View by Type
Resources
by Theory
Instructors can get additional
resources. Read more
Archived chapters (PDF)
from previous editions
are available in
Resources by Type.
See list
New to Theory
Resources?
Find out more in this short
video overview (3:01).
Agenda-Setting Theory
Maxwell McCombs & Donald Shaw
MASS COMMUNICATION: MEDIA EFFECTS
Theory Overview 10th Edition
The media tell us (1) what to think about, (2) how to think about it, and (3) what issues go together. We especially pay attention to the media agenda when issues are relevant and uncertain. Agendamelding is the social process where we combine multiple agendas to fit our experiences and communities. (Socio-psychological tradition)
Copyright © Em Griffin 2024 | Web design by Graphic Impact